document.write("<div class=\"vmware_rss_content\">                                    <O:SMARTTAGTYPE name=\"PersonName\" namespaceuri=\"urn:schemas-microsoft-com:office:smarttags\"><P class=MsoNormal><A name=Top></A><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\"><br><A href=\"#Theater\">VMware Theater Schedule at Oracle OpenWorld 2009</A><br><A href=\"#Demos\">VMware Demos</A><br><A href=\"#CustomerStation\">VMware Customer Station – Enter to Win a Nano!</A><br><A href=\"#VIOPs\">VMware VIOPs Customer Contest – Enter to Win a Mac Mini with VMware Fusion</A><br><br></span><A name=Theater></A><strong><span style=\"text-decoration: underline\"><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">VMware Theater Schedule at Oracle OpenWorld 2009</span></span></strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\"> <br>(subject to change)<span>&nbsp; </span><A href=\"#Top\">Back</A><br></span><strong><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\"><A href=\"#Monday\">Monday, October 12, 2009</A><br><A href=\"#Tuesday\">Tuesday, October 13, 2009</A><br><A href=\"#Wednesday\">Wednesday, October 14, 2009</A><A name=Monday></A><br><br><span style=\"text-decoration: underline\">Monday, October 12, 2009</span><br></span></strong><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\">Monday 11:00 AM </span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">Customer Story: Scaled Oracle Workload <span class=SpellE>vSphere</span> Enablement Study at Indiana University</span></strong><span style=\"FONT-SIZE: 10pt\"><br></span><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">Of Indiana University’s 50 Oracle workloads running on RS/6000, the <span class=SpellE>OnCourse</span> instance is the heaviest in terms of concurrency and CPU.<span>&nbsp; </span><span class=SpellE>OnCourse</span> peaks annually at 10 P5 cores.<span>&nbsp; </span>We detail our proof-of-concept porting the <span class=SpellE>OnCourse</span> peak workload to a single <span class=SpellE>vSphere</span> VM with about 100% scalability to spare.</span><span style=\"FONT-SIZE: 8pt; COLOR: #666666; FONT-FAMILY: Verdana\"> <br></span><A name=OLE_LINK3></A><A name=OLE_LINK4><span><strong><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">Dave Welch</span></strong></span></A><span><span><span class=GramE><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">,<span>&nbsp; </span>CTO</span></span></span></span><span><span><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">, House of Brick<br></span></span></span><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">Dave Welch is a co-founder of House of Brick Technologies.<span>&nbsp; </span>He serves as House of Brick’s CTO &amp; Chief Evangelist.<span>&nbsp; </span>He started working with Oracle technologies fifteen years ago.<span>&nbsp; </span>Dave is expert in Oracle performance, integration and operations, troubleshooting, hardware sizing, and mentoring.<span>&nbsp; </span>He’s been a key facilitator in the on-going right sizing of millions of dollars of hardware and software.<span>&nbsp; </span>Dave pioneered the use of virtualization for the delivery of Oracle University Partner RAC classes.<span>&nbsp; </span>He is a 10g Oracle Certified Professional and a VMware Certified Professional.<span>&nbsp; </span>Welch speaks nationally and internationally, and at House of Brick’s own Solid Foundations seminars.<br><br></span><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\">Monday 11:30 AM </span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">Technical Deep Dive: Performance</span></strong><span style=\"FONT-SIZE: 10pt\"><br></span><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">Oracle databases and applications provide mission-critical software foundations for the majority of large enterprises worldwide. VMware technology simplifies IT environments so that Oracle IT administrators can leverage their storage, network, and computing resources to control costs and respond quickly to changing business needs. This session covers questions such as What would I gain from virtualizing my Oracle applications? How can I virtualize my Oracle applications without compromising performance, availability and QOS? Will virtualizing Oracle applications really lower my costs-of-ownership? <br><strong>Kaushik Banerjee</strong>, Sr. Manager, R&D – Performance Team, VMware<br><br></span><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\">Monday 12:00 PM</span><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900\"> </span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">Technical Deep Dive: Oracle Tier-1 Workloads on VMware: Getting Started, Best Practices<br></span></strong><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">This presentation supplements the rudimentary deployment guide for Tier-1 Oracle workload shops that aren’t sure where to start.&nbsp; We detail our template hardware specification, our storage fabric configuration options, and performance baselines.<br><strong>Dave Welch</strong><span class=GramE>,<span>&nbsp; </span>CTO</span>, House of Brick<br>Dave Welch is a co-founder of House of Brick Technologies.<span>&nbsp; </span>He serves as House of Brick’s CTO &amp; Chief Evangelist.<span>&nbsp; </span>He started working with Oracle technologies fifteen years ago.<span>&nbsp; </span>Dave is expert in Oracle performance, integration and operations, troubleshooting, hardware sizing, and mentoring.<span>&nbsp; </span>He’s been a key facilitator in the on-going right sizing of millions of dollars of hardware and software.<span>&nbsp; </span>Dave pioneered the use of virtualization for the delivery of Oracle University Partner RAC classes.<span>&nbsp; </span>He is a 10g Oracle Certified Professional and a VMware Certified Professional.<span>&nbsp; </span>Welch speaks nationally and internationally, and at House of Brick’s own Solid Foundations seminars.</span><span style=\"FONT-SIZE: 10pt\">&nbsp;<br><br></span><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\">Monday 12:30PM</span><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900\"> </span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">Technical Deep Dive: Oracle Tier-1 Workloads on VMware: <span class=SpellE>Gotcha’s</span><br></span></strong><span class=GramE><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">We</span></span><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\"> disclose the obstacles and solutions in virtualizing four customers’ Tier-1 Oracle workloads, including porting a 10-CPU <span class=SpellE>pSeries</span> workload into a <span class=SpellE>vSphere</span> VM with scalability to spare.<span>&nbsp; </span>This presentation details the most common <span class=SpellE>gotcha’s</span> and interventions for those House of Brick customers that didn’t happen to enjoy good performance out of the box.<br><strong>Dave Welch</strong><span class=GramE>,<span>&nbsp; </span>CTO</span>, House of Brick<br>Dave Welch is a co-founder of House of Brick Technologies.<span>&nbsp; </span>He serves as House of Brick’s CTO &amp; Chief Evangelist.<span>&nbsp; </span>He started working with Oracle technologies fifteen years ago.<span>&nbsp; </span>Dave is expert in Oracle performance, integration and operations, troubleshooting, hardware sizing, and mentoring.<span>&nbsp; </span>He’s been a key facilitator in the on-going right sizing of millions of dollars of hardware and software.<span>&nbsp; </span>Dave pioneered the use of virtualization for the delivery of Oracle University Partner RAC classes.<span>&nbsp; </span>He is a 10g Oracle Certified Professional and a VMware Certified Professional.<span>&nbsp; </span>Welch speaks nationally and internationally, and at House of Brick’s own Solid Foundations seminars.</span><span style=\"FONT-SIZE: 10pt\">&nbsp;<br><br></span><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\">Monday 1:00 PM </span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">Partner Solution Showcase: Sun - Increase Efficiencies of Virtualization with Sun and VMware</span></strong><span style=\"FONT-SIZE: 10pt\"><br></span><strong><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">Paula Patel, </span></strong><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">Sr. Product Manager: VMware, Sun Microsystems<br><br></span><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\">Monday 1:30 PM</span><span style=\"FONT-SIZE: 10pt\"> </span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">Partner Solution Showcase: EMC - Taking the cost out of Oracle Infrastructure</span></strong><span style=\"FONT-SIZE: 10pt\"><br></span><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">This session will focus on reducing overall TCO of Oracle solutions leveraging VMWARE Platform and solutions <br><span class=SpellE><strong>Ramesh</strong></span><strong> <span class=SpellE>Razdan</span></strong>, Director of Enterprise Technology Services, EMC<br><span class=SpellE>Ramesh</span> <span class=SpellE>Razdan</span> is a proven IT leader with more than 16 years of experience in Enterprise Architecture, Technology Leadership including planning, design, delivery and run of multimillion dollar major business initiatives like implementation of <span class=SpellE>erp</span>, <span class=SpellE>crm</span> and <span class=SpellE>SaaS</span> solutions.<br><br></span><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\">Monday 2:00 PM</span><span style=\"FONT-SIZE: 10pt\"> </span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">Oracle Support: VMware and Oracle: A Licensing and Support Overview<br></span></strong><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">We will deep dive into Oracle support and licensing messaging, addressing key concerns, myths and misperceptions regarding support for<span>&nbsp; </span>customers running their Oracle applications in and with VMware environments. In this session, we will discuss the VMware/Oracle relationship as well as support status for Oracle-branded products on VMware. We will also provide insights as to the licensing implications as it relates to running Oracle in a virtualized environment.<br><strong>Chris Rimer</strong>, Director, Global Alliances, VMware<br><br></span><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\">Monday 2:30 PM</span><span style=\"FONT-SIZE: 10pt\"> </span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">Virtualization 101</span></strong><span style=\"FONT-SIZE: 10pt\"><br></span><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">This brief talk will give the beginner to virtualization a grounding in the key concepts and technologies that make up the virtualization realm. Concepts covered include virtual machines, hypervisors, guest and host operating systems, <span class=GramE>the</span> movement of virtual machines between hosts, load balancing and failover of virtual machines, along with other important facets of the virtualization field. At the end of this talk, the attendee will have a basic understanding of the technology and the vocabulary that is commonly used in the virtualization world. <br>This brief talk will give the beginner to virtualization <span class=GramE>a grounding</span> in the key concepts and technologies that make up the virtualization realm. Concepts covered include virtual machines, hypervisors, guest and host operating systems, <span class=GramE>the</span> movement of virtual machines between hosts, load balancing and failover of virtual machines, along with other important facets of the virtualization field. At the end of this talk, the attendee will have a basic understanding of the technology and the vocabulary that is commonly used in the virtualization world.<br><strong>Justin Murray</strong>, Sr. Solutions Engineer, VMware<br>Justin Murray is a solution engineer at VMware, developing joint solutions with VMware’s major independent software vendor partners. Justin worked previously for Hewlett-Packard as a solution architect in the management software and software development fields.<br><br></span><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\">Monday 3:00 PM</span><A name=OLE_LINK1></A><A name=OLE_LINK2><span><span style=\"FONT-SIZE: 10pt\"> </span></span></A><span><span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">VMware Area Expert: vCloud Initiative: Extending IT Beyond Your Datacenter</span></strong></span></span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\"><br></span></strong><ST1:PERSONNAME w:st=\"on\"><strong><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">Ken <span class=SpellE>Schutt</span></span></strong></ST1:PERSONNAME><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">, Sr. Business Develop Mgr, VMware<br><br></span><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\">Monday 3:30 PM</span><span style=\"FONT-SIZE: 10pt\"> </span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">Partner Solution Showcase: EMC - Oracle VMware Usage Cases: Why Should I Care?<br></span></strong><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">This talk will focus on specific usage cases where VMware virtualization of Oracle database servers provides compelling advantages. This answers the frequently-asked questions of why use of VMware virtualization of Oracle database servers makes sense and provides benefits to customers.<br><ST1:PERSONNAME w:st=\"on\"><strong>Jeff</strong></ST1:PERSONNAME><strong> Browning</strong>, Oracle Subject Matter Expert, EMC<br><ST1:PERSONNAME w:st=\"on\">Jeff</ST1:PERSONNAME> Browning has been working in the Oracle database since 1989. He was responsible for validating the NFS protocol for use with the Oracle database. He presently works for EMC where is responsible for solutions validation involving EMC hardware and software, virtualization software, and Oracle.<br><br></span><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\">Monday 4:00 PM </span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">Virtualization 101</span></strong><span style=\"FONT-SIZE: 10pt\"><br></span><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">This brief talk will give the beginner to virtualization a grounding in the key concepts and technologies that make up the virtualization realm. Concepts covered include virtual machines, hypervisors, guest and host operating systems, <span class=GramE>the</span> movement of virtual machines between hosts, load balancing and failover of virtual machines, along with other important facets of the virtualization field. At the end of this talk, the attendee will have a basic understanding of the technology and the vocabulary that is commonly used in the virtualization world. <br>This brief talk will give the beginner to virtualization <span class=GramE>a grounding</span> in the key concepts and technologies that make up the virtualization realm. Concepts covered include virtual machines, hypervisors, guest and host operating systems, <span class=GramE>the</span> movement of virtual machines between hosts, load balancing and failover of virtual machines, along with other important facets of the virtualization field. At the end of this talk, the attendee will have a basic understanding of the technology and the vocabulary that is commonly used in the virtualization world.<br><strong>Justin Murray</strong>, Sr. Solutions Engineer, VMware<br>Justin Murray is a solution engineer at VMware, developing joint solutions with VMware’s major independent software vendor partners. Justin worked previously for Hewlett-Packard as a solution architect in the management software and software development fields.<br><br></span><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\">Monday 4:30 PM</span><span style=\"FONT-SIZE: 10pt\"> </span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">Technical Deep Dive – Performance</span></strong><span style=\"FONT-SIZE: 10pt\"><br></span><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">Oracle databases and applications provide mission-critical software foundations for the majority of large enterprises worldwide. VMware technology simplifies IT environments so that Oracle IT administrators can leverage their storage, network, and computing resources to control costs and respond quickly to changing business needs. This session covers questions such as What would I gain from virtualizing my Oracle applications? How can I virtualize my Oracle applications without compromising performance, availability and QOS? Will virtualizing Oracle applications really lower my costs-of-ownership?<br><ST1:PERSONNAME w:st=\"on\"><strong>Scott Drummonds</strong></ST1:PERSONNAME>, Technical Marketing Group <span class=GramE>Manager ,</span> VMware<br>Scott B. Drummonds is a group manager in Technical Marketing at VMware.<span>&nbsp; </span>He is a performance specialist and works with VMware-, partner-, and customer-based performance evaluations.<span>&nbsp; </span>He participates in a variety of performance activities centered <span class=GramE>around</span> virtualization performance and competitive analysis.<span>&nbsp; </span>Scott joined VMware in January of 2007 from Intel Corporation where he led Intel\'s contributions in developing <span class=SpellE>BAPCo\'s</span> <span class=SpellE>SYSmark</span> and <span class=SpellE>MobileMark</span> benchmarks.<br></span><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\"><br>Monday 5:00 PM</span><span style=\"FONT-SIZE: 10pt\"> </span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">VMware Area Expert: vCloud Initiative: Extending IT Beyond Your Datacenter<br></span></strong><ST1:PERSONNAME w:st=\"on\"><strong><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">Ken <span class=SpellE>Schutt</span></span></strong></ST1:PERSONNAME><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">, Sr. Business Develop Mgr, VMware<br><br></span><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\">Monday 5:30 PM</span><span style=\"FONT-SIZE: 10pt\"> </span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">Virtualization 101</span></strong><span style=\"FONT-SIZE: 10pt\"><br></span><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">This brief talk will give the beginner to virtualization a grounding in the key concepts and technologies that make up the virtualization realm. Concepts covered include virtual machines, hypervisors, guest and host operating systems, <span class=GramE>the</span> movement of virtual machines between hosts, load balancing and failover of virtual machines, along with other important facets of the virtualization field. At the end of this talk, the attendee will have a basic understanding of the technology and the vocabulary that is commonly used in the virtualization world. <br>This brief talk will give the beginner to virtualization <span class=GramE>a grounding</span> in the key concepts and technologies that make up the virtualization realm. Concepts covered include virtual machines, hypervisors, guest and host operating systems, <span class=GramE>the</span> movement of virtual machines between hosts, load balancing and failover of virtual machines, along with other important facets of the virtualization field. At the end of this talk, the attendee will have a basic understanding of the technology and the vocabulary that is commonly used in the virtualization world.<br><strong>Justin Murray</strong>, Sr. Solutions Engineer, VMware<br>Justin Murray is a solution engineer at VMware, developing joint solutions with VMware’s major independent software vendor partners. Justin worked previously for Hewlett-Packard as a solution architect in the management software and software development fields.<br><br></span><A name=Tuesday></A><strong><span style=\"text-decoration: underline\"><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\">Tuesday, October 13, 2009</span></span></strong><strong><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\"><span>&nbsp;&nbsp; </span><A href=\"#Theater\">Back</A><br></span></strong><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\">Tuesday 10:30 AM</span><span style=\"FONT-SIZE: 10pt\"> </span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">Customer Story: Oracle E-Business Suite: Virtually Powering VMware<br></span></strong><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">Hear about real-life benefits and learned experiences from a customer who virtualizes its Oracle E-Business environment on VMware.<br><ST1:PERSONNAME w:st=\"on\"><strong>Jeremy Hunt</strong></ST1:PERSONNAME>, IT Architect, VMware<br><ST1:PERSONNAME w:st=\"on\">Jeremy Hunt</ST1:PERSONNAME> has been the lead IT Unix <span class=SpellE>SysAdmin</span>/Architect at VMware for over 3 years. He has worked on E-business at VMware since <span class=GramE>it’s</span> first iteration 3 years ago.<br><br></span><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\">Tuesday 11:00 <span class=GramE>AM</span></span><span style=\"FONT-SIZE: 10pt\"> </span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">Customer Story: <span class=SpellE>Equinix</span></span></strong><span style=\"FONT-SIZE: 10pt\"><br></span><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">.<br></span><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\">Tuesday 11:30 AM</span><span style=\"FONT-SIZE: 10pt\"> </span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">Partner Solution Showcase: Intel - Nehalem EX Processor - The platform for Flexible Virtualization<br></span></strong><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">Intel will discuss recent advancements in virtualization on the Intel(R) Xeon(R) processor 5500 series and look forward to next quarter\'s launch of the Nehalem-EX processor.<span>&nbsp; </span>The Nehalem EX processor is a follow-on processor to the currently shipping Intel(R) Xeon(R) processor 7400 series.<span>&nbsp; </span>These processor families are industry leaders for consolidation, virtualization, and VMware\'s <span class=SpellE>vSphere</span>.<br><strong>Tim Allen</strong>, Sr. Marketing Manager, Intel<br>Tim Allen is Senior Marketing Manager, Software and Services Group<span class=GramE>,<span>&nbsp; </span>at</span> Intel and has 18+ years of IT industry experience at Intel, IBM, Sequent, Tektronix. He has been Senior System\'s Analyst for UNIX, Linux, Windows, <span class=GramE>Oracle</span> &amp; Informix prior to Joining Intel 11 years ago.<br><br></span><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\">Tuesday 12:00 PM</span><span style=\"FONT-SIZE: 10pt\"> </span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">Partner Solution Showcase: <span class=SpellE>NetApp</span> - Delivering Continuous Availability Using Virtualized Server and Storage Infrastructure<br></span></strong><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">In this session we\'ll cover strategies that leverage the unique capabilities of a virtualized server and storage infrastructure to minimize downtime. We\'ll cover how virtualization technologies from VMware and <span class=SpellE>NetApp</span> enable: <br>- Recovery of entire application environments in seconds<br>- Non-disruptive software upgrades or technology refreshes with transparent data movement between storage systems<br>- Automated recovery and failback of both server and storage after a disaster <br><strong>Adam Fore</strong>, Sr. Manager, Solutions Marketing, Virtualization, <span class=SpellE>NetApp</span><br>Adam Fore is a Senior Manager for Virtualization Solutions at <span class=SpellE>NetApp</span>. A 15 year veteran of Product Management and Product Marketing in the high tech technology industry, Adam has spent the last the last 7 years at <span class=SpellE>NetApp</span> supporting storage solutions for virtualization, file serving, Microsoft applications, disk-based backup and disaster recovery.<br><br></span><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\">Tuesday 12:30 PM</span><span style=\"FONT-SIZE: 10pt\"> </span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">Partner Solution Showcase: AMD</span></strong><span style=\"FONT-SIZE: 10pt\"><br></span><strong><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">Neil Kelly</span></strong><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">, Strategic Alliances, <span class=GramE>AMD</span><O:P></O:P></span></P><P class=MsoNormal><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">.<br></span><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\">Tuesday 1:00 PM</span><span style=\"FONT-SIZE: 10pt\"> </span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">Partner Solution Showcase: CA - Virtualization and the DBA<br></span></strong><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">Stop by for a quick update and learn more about Virtualization and the DBA. From emerging to supporting technology, your system administration counterparts are increasingly deploying virtual environments with production applications and databases being moved into them. Here about virtualization trends, management essentials, what database administrators need to be asking, and how to get more involved in supporting these new environments for your own career <span class=GramE>growth.</span> <br><strong>Steve <span class=SpellE>Lemme</span></strong>, Sr. Director Product Management, CA<br>Steve <span class=SpellE>Lemme</span> is a Sr. Director of Product Management at CA for Infrastructure Management and Data Center Automation solutions. Mr. <span class=SpellE>Lemme</span> joined CA upon its acquisition of Platinum Technology International, Inc. where he was responsible for product management and marketing. Previously, he held positions in product management, marketing, research and development, IT data center operations and support while at Allied Signal, Apple Computer, GTE and Motorola. Mr. <span class=SpellE>Lemme</span> is author of the book \"<A title=http://www.amazon.com/exec/obidos/tg/detail/-/0761529365/qid=1074103598/ref=sr_8_xs_ap_i5_xgl14/103-2834406-2402227?v=glance&s=books&n=507846 href=\"http://www.amazon.com/exec/obidos/tg/detail/-/0761529365/qid=1074103598/ref=sr_8_xs_ap_i5_xgl14/103-2834406-2402227?v=glance&s=books&n=507846\"><span style=\"COLOR: #666666; text-decoration: none\">Implementing and Managing Oracle Databases</span></A> \" and is an accomplished systems architect and Oracle Master DBA, with more than 16 years experience in distributed database architecture and internet computing. He currently serves as a Director on the Independent Oracle Users Group board, Vice President of the Arizona Oracle Users Group. Steve is a regular speaker at IT industry conferences worldwide and a past monthly columnist for <A title=http://www.databasetrends.com/columnists/steve_lemme/current.html href=\"http://www.databasetrends.com/columnists/steve_lemme/current.html\"><span style=\"COLOR: #666666; text-decoration: none\">Database Trends and Applications Magazine</span></A> and you may catch one of his blogs or even a Twitter.<br><br></span><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\">Tuesday 1:30 PM</span><span style=\"FONT-SIZE: 10pt\"> </span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">Partner Solution Showcase: EMC - Taking the cost out of Oracle Infrastructure</span></strong><span style=\"FONT-SIZE: 10pt\"><br></span><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">This session will focus on reducing overall TCO of Oracle solutions leveraging VMWARE Platform and solutions <br><span class=SpellE><strong>Ramesh</strong></span><strong> <span class=SpellE>Razdan</span></strong>, Director of Enterprise Technology Services, EMC<br><span class=SpellE>Ramesh</span> <span class=SpellE>Razdan</span> is a proven IT leader with more than 16 years of experience in Enterprise Architecture, Technology Leadership including planning, design, delivery and run of multimillion dollar major business initiatives like implementation of <span class=SpellE>erp</span>, <span class=SpellE>crm</span> and <span class=SpellE>SaaS</span> solutions.<br><br></span><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\">Tuesday 2:00 PM</span><span style=\"FONT-SIZE: 10pt\"> </span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">VMware Area Expert: Profiling Oracle Workloads for Virtualization</span></strong><span style=\"FONT-SIZE: 10pt\"><br></span><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">This talk will debunk common myths and misperceptions on virtualizing Oracle using VMware. 80% of Oracle workloads utilize less than 6% of CPU resources - we have the data to prove it!<br><ST1:PERSONNAME w:st=\"on\"><strong>Lionel Marks</strong></ST1:PERSONNAME>, Senior Sales Engineer, VMware<br><ST1:PERSONNAME w:st=\"on\">Lionel Marks</ST1:PERSONNAME> is a VMware Pre-Sales Engineer for the San Francisco Territory with 10 years of background in core infrastructure technologies. Prior to VMware, he filled technical marketing and pre-sales roles at SUSE <span class=SpellE>Linux’s</span> operations pre and post Novell acquisition. Lionel has particular focus on advanced performance troubleshooting and optimization.</span><span style=\"FONT-SIZE: 8pt; COLOR: #666666; FONT-FAMILY: Verdana\"> <br><br></span><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\">Tuesday 2:30 PM</span><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900\"> </span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">Technical Deep Dive: Oracle Tier-1 Workloads on VMware: Getting Started, Best Practices<br></span></strong><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">This presentation supplements the rudimentary deployment guide for Tier-1 Oracle workload shops that aren’t sure where to start.&nbsp; We detail our template hardware specification, our storage fabric configuration options, and performance baselines.<br><strong>Dave Welch</strong><span class=GramE>,<span>&nbsp; </span>CTO</span>, House of Brick<br>Dave Welch is a co-founder of House of Brick Technologies.<span>&nbsp; </span>He serves as House of Brick’s CTO &amp; Chief Evangelist.<span>&nbsp; </span>He started working with Oracle technologies fifteen years ago.<span>&nbsp; </span>Dave is expert in Oracle performance, integration and operations, troubleshooting, hardware sizing, and mentoring.<span>&nbsp; </span>He’s been a key facilitator in the on-going right sizing of millions of dollars of hardware and software.<span>&nbsp; </span>Dave pioneered the use of virtualization for the delivery of Oracle University Partner RAC classes.<span>&nbsp; </span>He is a 10g Oracle Certified Professional and a VMware Certified Professional.<span>&nbsp; </span>Welch speaks nationally and internationally, and at House of Brick’s own Solid Foundations seminars.</span><span style=\"FONT-SIZE: 8pt; COLOR: #666666; FONT-FAMILY: Verdana\"> <br><br></span><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\">Tuesday 3:00PM</span><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900\"> </span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">Technical Deep Dive: Oracle Tier-1 Workloads on VMware: <span class=SpellE>Gotcha’s</span><br></span></strong><span class=GramE><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">We</span></span><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\"> disclose the obstacles and solutions in virtualizing four customers’ Tier-1 Oracle workloads, including porting a 10-CPU <span class=SpellE>pSeries</span> workload into a <span class=SpellE>vSphere</span> VM with scalability to spare.<span>&nbsp; </span>This presentation details the most common <span class=SpellE>gotcha’s</span> and interventions for those House of Brick customers that didn’t happen to enjoy good performance out of the box.<br><strong>Dave Welch</strong><span class=GramE>,<span>&nbsp; </span>CTO</span>, House of Brick<br>Dave Welch is a co-founder of House of Brick Technologies.<span>&nbsp; </span>He serves as House of Brick’s CTO &amp; Chief Evangelist.<span>&nbsp; </span>He started working with Oracle technologies fifteen years ago.<span>&nbsp; </span>Dave is expert in Oracle performance, integration and operations, troubleshooting, hardware sizing, and mentoring.<span>&nbsp; </span>He’s been a key facilitator in the on-going right sizing of millions of dollars of hardware and software.<span>&nbsp; </span>Dave pioneered the use of virtualization for the delivery of Oracle University Partner RAC classes.<span>&nbsp; </span>He is a 10g Oracle Certified Professional and a VMware Certified Professional.<span>&nbsp; </span>Welch speaks nationally and internationally, and at House of Brick’s own Solid Foundations seminars.</span><span style=\"FONT-SIZE: 10pt\">&nbsp;<br><br></span><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\">Tuesday 3:30 PM </span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">Partner Solution Showcase: EMC - Building Your Oracle Virtual Infrastructure using EMC <span class=SpellE>Symmetrix</span> V-Max and VMware <span class=SpellE>vSphere</span> 4<br></span></strong><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">Consolidating servers, storage, and applications can provide optimized operating expenses and capital expenses for customers, who are increasingly implementing virtualization to consolidate multiple applications onto fewer shared managed servers. This <span class=GramE>solutions</span> describes that, by using VMware’s virtualization and V-Max storage technologies, applications can be decoupled from the underlying hardware and infrastructure. The total amount of hardware can be consolidated and fully utilized to provide a more cost effective and energy efficient solution. This solution demonstrates the capabilities of <span class=SpellE>vSphere</span> in conjunction with the <span class=SpellE>Symmetrix</span> V-Max platform to show how consolidation can be fully realized.<br><strong>Brendan Hogan</strong>, Consultant Solutions Engineer, EMC Corp<br>Brendan is a Consultant Solutions Engineer working in the Cork Solutions Center performing Oracle EMC Solution Design, Build and Validation. He is an Oracle Certified Professional with 10+ <span class=GramE>years</span> experience of EMC products also. Some of his latest work includes the design, organizing and delivery of Oracle Technical Workshops for customers. The last workshop he organized was in Vienna in January, which was attended by 21 customers over 3 days. In his spare time, Brendan is interested in all sport but especially the Irish GAA (Gaelic Athletic Association), where he coaches his clubs <span class=GramE>Senior</span> team.<br><br></span><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\">Tuesday 4:00 PM</span><span style=\"FONT-SIZE: 10pt\"> </span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">Technical Deep Dive – Performance</span></strong><span style=\"FONT-SIZE: 10pt\"><br></span><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">Oracle databases and applications provide mission-critical software foundations for the majority of large enterprises worldwide. VMware technology simplifies IT environments so that Oracle IT administrators can leverage their storage, network, and computing resources to control costs and respond quickly to changing business needs. This session covers questions such as What would I gain from virtualizing my Oracle applications? How can I virtualize my Oracle applications without compromising performance, availability and QOS? Will virtualizing Oracle applications really lower my costs-of-ownership? <br><ST1:PERSONNAME w:st=\"on\"><strong>Reza Taheri</strong></ST1:PERSONNAME>, Sr. Staff Engineer – Performance Team, VMware<br><ST1:PERSONNAME w:st=\"on\">Reza Taheri</ST1:PERSONNAME> is a recognized guru in the performance field with 27 years at Bell Labs, HP, and VMware, all focused on high-end performance analysis.<span>&nbsp; </span>He was the lead engineer of the teams that optimized the performance of <span class=SpellE>HP\'s</span> <span class=SpellE>unix</span> H/W and S/W for OLTP applications. He was the lead or a consultant on nearly all HP-UX TPC-C disclosures listed on www.tpc.org, establishing new heights in performance of transaction processing systems with an SMP system with 128 cores. At VMware, he is focusing on optimizing the platform for Tier-1 applications such as databases. <br><br></span><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\">Tuesday 4:30 PM </span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">Oracle Support: VMware and Oracle: A Licensing and Support Overview<br></span></strong><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">We will deep dive into Oracle support and licensing messaging, addressing key concerns, myths and misperceptions regarding support for<span>&nbsp; </span>customers running their Oracle applications in and with VMware environments. In this session, we will discuss the VMware/Oracle relationship as well as support status for Oracle-branded products on VMware. We will also provide insights as to the licensing implications as it relates to running Oracle in a virtualized environment.<br><strong>Chris Rimer</strong>, Director, <span class=GramE>Global Alliances, VMware<br><br><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900\">Tuesday</span></span></span><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\"> 5:00 PM</span><span style=\"FONT-SIZE: 10pt\"> </span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">VMware Area Expert: Profiling Oracle Workloads for Virtualization</span></strong><span style=\"FONT-SIZE: 10pt\"><br></span><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">This talk will debunk common myths and misperceptions on virtualizing Oracle using VMware. 80% of Oracle workloads utilize less than 6% of CPU resources - we have the data to prove it!<br><ST1:PERSONNAME w:st=\"on\"><strong>Lionel Marks</strong></ST1:PERSONNAME>, Senior Sales Engineer, VMware<br><ST1:PERSONNAME w:st=\"on\">Lionel Marks</ST1:PERSONNAME> is a VMware Pre-Sales Engineer for the San Francisco Territory with 10 years of background in core infrastructure technologies. Prior to VMware, he filled technical marketing and pre-sales roles at SUSE <span class=SpellE>Linux’s</span> operations pre and post Novell acquisition. Lionel has particular focus on advanced performance troubleshooting and optimization.</span><span style=\"FONT-SIZE: 8pt; COLOR: #666666; FONT-FAMILY: Verdana\"> <br><br></span><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\">Tuesday 5:30 PM</span><span style=\"FONT-SIZE: 10pt\"> </span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">Customer Story: A Conversation with a DBA Happily running Oracle <span class=SpellE>DBs</span> on VMware for 3 Years<br><br></span></strong><A name=Wednesday></A><strong><span style=\"text-decoration: underline\"><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\">Wednesday, October 14, 2009</span></span></strong><strong><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\"><span> </span><A href=\"#Theater\">Back</A><br></span></strong><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\">Wednesday 9:30 AM</span><span style=\"FONT-SIZE: 10pt\"> </span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">Oracle Support: VMware and Oracle: A Licensing and Support Overview<br></span></strong><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">We will deep dive into Oracle support and licensing messaging, addressing key concerns, myths and misperceptions regarding support <span class=GramE>for<span>&nbsp; </span>customers</span> running their Oracle applications in and with VMware environments. In this session, we will discuss the VMware/Oracle relationship as well as support status for Oracle-branded products on VMware. We will also provide insights as to the licensing implications as it relates to running Oracle in a virtualized environment.<br><strong>Chris Rimer</strong>, Director, Global Alliances, VMware<br><br></span><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\">Wednesday 10:00 AM</span><span style=\"FONT-SIZE: 10pt\"> </span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">Customer Story: Scaled Oracle Workload <span class=SpellE>vSphere</span> Enablement Study at Indiana University</span></strong><span style=\"FONT-SIZE: 10pt\"><br></span><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">Of Indiana University’s 50 Oracle workloads running on RS/6000, the <span class=SpellE>OnCourse</span> instance is the heaviest in terms of concurrency and CPU.<span>&nbsp; </span><span class=SpellE>OnCourse</span> peaks annually at 10 P5 cores.<span>&nbsp; </span>We detail our proof-of-concept porting the <span class=SpellE>OnCourse</span> peak workload to a single <span class=SpellE>vSphere</span> VM with about 100% scalability to spare.</span><span style=\"FONT-SIZE: 8pt; COLOR: #666666; FONT-FAMILY: Verdana\"> <br></span><strong><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">Dave Welch</span></strong><span class=GramE><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">,<span>&nbsp; </span>CTO</span></span><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">, House of Brick<br>Dave Welch is a co-founder of House of Brick Technologies.<span>&nbsp; </span>He serves as House of Brick’s CTO &amp; Chief Evangelist.<span>&nbsp; </span>He started working with Oracle technologies fifteen years ago.<span>&nbsp; </span>Dave is expert in Oracle performance, integration and operations, troubleshooting, hardware sizing, and mentoring.<span>&nbsp; </span>He’s been a key facilitator in the on-going right sizing of millions of dollars of hardware and software.<span>&nbsp; </span>Dave pioneered the use of virtualization for the delivery of Oracle University Partner RAC classes.<span>&nbsp; </span>He is a 10g Oracle Certified Professional and a VMware Certified Professional.<span>&nbsp; </span>Welch speaks nationally and internationally, and at House of Brick’s own Solid Foundations seminars.<br><br></span><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\">Wednesday 10:30 AM</span><span style=\"FONT-SIZE: 10pt\"> </span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">Customer Story: Oracle E-Business Suite: Virtually Powering VMware<br></span></strong><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">Hear about real-life benefits and learned experiences from a customer who virtualizes its Oracle E-Business environment on VMware.<br><ST1:PERSONNAME w:st=\"on\"><strong>Jeremy Hunt</strong></ST1:PERSONNAME>, IT Architect, VMware<br><ST1:PERSONNAME w:st=\"on\">Jeremy Hunt</ST1:PERSONNAME> has been the lead IT Unix <span class=SpellE>SysAdmin</span>/Architect at VMware for over 3 years. He has worked on E-business at VMware since <span class=GramE>it’s</span> first iteration 3 years ago.<br><br></span><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\">Wednesday 11:00 <span class=GramE>AM</span></span><span style=\"FONT-SIZE: 10pt\"> </span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">Partner Solution Showcase: EMC - Oracle VMware Usage Cases: Why Should I Care?<br></span></strong><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">This talk will focus on specific usage cases where VMware virtualization of Oracle database servers provides compelling advantages. This answers the frequently-asked questions of why use of VMware virtualization of Oracle database servers makes sense and provides benefits to customers.<br><ST1:PERSONNAME w:st=\"on\"><strong>Jeff</strong></ST1:PERSONNAME><strong> Browning</strong>, Oracle Subject Matter Expert, EMC<br><ST1:PERSONNAME w:st=\"on\">Jeff</ST1:PERSONNAME> Browning has been working in the Oracle database since 1989. He was responsible for validating the NFS protocol for use with the Oracle database. He presently works for EMC where is responsible for solutions validation involving EMC hardware and software, virtualization software, and Oracle.<br><br></span><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\">Wednesday 11:30 AM</span><span style=\"FONT-SIZE: 10pt\"> </span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">Partner Solution Showcase: CA - Virtualization and the DBA<br></span></strong><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">Stop by for a quick update and learn more about Virtualization and the DBA. From emerging to supporting technology, your system administration counterparts are increasingly deploying virtual environments with production applications and databases being moved into them. Here about virtualization trends, management essentials, what database administrators need to be asking, and how to get more involved in supporting these new environments for your own career <span class=GramE>growth.</span> <br><strong>Steve <span class=SpellE>Lemme</span></strong>, Sr. Director Product Management, CA<br>Steve <span class=SpellE>Lemme</span> is a Sr. Director of Product Management at CA for Infrastructure Management and Data Center Automation solutions. Mr. <span class=SpellE>Lemme</span> joined CA upon its acquisition of Platinum Technology International, Inc. where he was responsible for product management and marketing. Previously, he held positions in product management, marketing, research and development, IT data center operations and support while at Allied Signal, Apple Computer, GTE and Motorola. Mr. <span class=SpellE>Lemme</span> is author of the book \"<A title=http://www.amazon.com/exec/obidos/tg/detail/-/0761529365/qid=1074103598/ref=sr_8_xs_ap_i5_xgl14/103-2834406-2402227?v=glance&s=books&n=507846 href=\"http://www.amazon.com/exec/obidos/tg/detail/-/0761529365/qid=1074103598/ref=sr_8_xs_ap_i5_xgl14/103-2834406-2402227?v=glance&s=books&n=507846\"><span style=\"COLOR: #666666; text-decoration: none\">Implementing and Managing Oracle Databases</span></A> \" and is an accomplished systems architect and Oracle Master DBA, with more than 16 years experience in distributed database architecture and internet computing. He currently serves as a Director on the Independent Oracle Users Group board, Vice President of the Arizona Oracle Users Group. Steve is a regular speaker at IT industry conferences worldwide and a past monthly columnist for <A title=http://www.databasetrends.com/columnists/steve_lemme/current.html href=\"http://www.databasetrends.com/columnists/steve_lemme/current.html\"><span style=\"COLOR: #666666; text-decoration: none\">Database Trends and Applications Magazine</span></A> and you may catch one of his blogs or even a Twitter.<br><br></span><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\">Wednesday 12:00 PM</span><span style=\"FONT-SIZE: 10pt\"> </span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">Partner Solution Showcase: <span class=SpellE>NetApp</span> - Delivering Continuous Availability Using Virtualized Server and Storage Infrastructure<br></span></strong><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">In this session we\'ll cover strategies that leverage the unique capabilities of a virtualized server and storage infrastructure to minimize downtime. We\'ll cover how virtualization technologies from VMware and <span class=SpellE>NetApp</span> enable: <br>- Recovery of entire application environments in seconds<br>- Non-disruptive software upgrades or technology refreshes with transparent data movement between storage systems<br>- Automated recovery and failback of both server and storage after a disaster <br><strong>Adam Fore</strong>, Sr. Manager, Solutions Marketing, Virtualization, <span class=SpellE>NetApp</span><br>Adam Fore is a Senior Manager for Virtualization Solutions at <span class=SpellE>NetApp</span>. A 15 year veteran of Product Management and Product Marketing in the high tech technology industry, Adam has spent the last the last 7 years at <span class=SpellE>NetApp</span> supporting storage solutions for virtualization, file serving, Microsoft applications, disk-based backup and disaster recovery.<br><br></span><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\">Wednesday 12:30 PM</span><span style=\"FONT-SIZE: 10pt\"> </span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">Partner Solution Showcase: Intel - Nehalem EX Processor - The platform for Flexible Virtualization<br></span></strong><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">Intel will discuss recent advancements in virtualization on the Intel(R) Xeon(R) processor 5500 series and look forward to next quarter\'s launch of the Nehalem-EX processor.<span>&nbsp; </span>The Nehalem EX processor is a follow-on processor to the currently shipping Intel(R) Xeon(R) processor 7400 series.<span>&nbsp; </span>These processor families are industry leaders for consolidation, virtualization, and VMware\'s <span class=SpellE>vSphere</span>.<br><strong>Tim Allen</strong>, Sr. Marketing Manager, Intel<br>Tim Allen is Senior Marketing Manager, Software and Services Group<span class=GramE>,<span>&nbsp; </span>at</span> Intel and has 18+ years of IT industry experience at Intel, IBM, Sequent, Tektronix. He has been Senior System\'s Analyst for UNIX, Linux, Windows, <span class=GramE>Oracle</span> &amp; Informix prior to Joining Intel 11 years ago.<br></span><span style=\"FONT-SIZE: 10pt\"><br></span><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\">Wednesday 1:00 PM</span><span style=\"FONT-SIZE: 10pt\"> </span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">Partner Solution Showcase: EMC - Building Your Oracle Virtual Infrastructure using EMC <span class=SpellE>Symmetrix</span> V-Max and VMware <span class=SpellE>vSphere</span> 4<br></span></strong><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">Consolidating servers, storage, and applications can provide optimized operating expenses and capital expenses for customers, who are increasingly implementing virtualization to consolidate multiple applications onto fewer shared managed servers. This <span class=GramE>solutions</span> describes that, by using VMware’s virtualization and V-Max storage technologies, applications can be decoupled from the underlying hardware and infrastructure. The total amount of hardware can be consolidated and fully utilized to provide a more cost effective and energy efficient solution. This solution demonstrates the capabilities of <span class=SpellE>vSphere</span> in conjunction with the <span class=SpellE>Symmetrix</span> V-Max platform to show how consolidation can be fully realized.<br><strong>Brendan Hogan</strong>, Consultant Solutions Engineer, EMC Corp<br>Brendan is a Consultant Solutions Engineer working in the Cork Solutions Center performing Oracle EMC Solution Design, Build and Validation. He is an Oracle Certified Professional with 10+ <span class=GramE>years</span> experience of EMC products also. Some of his latest work includes the design, organizing and delivery of Oracle Technical Workshops for customers. The last workshop he organized was in Vienna in January, which was attended by 21 customers over 3 days. In his spare time, Brendan is interested in all sport but especially the Irish GAA (Gaelic Athletic Association), where he coaches his clubs <span class=GramE>Senior</span> team.<br><br></span><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\">Wednesday 1:30 PM</span><span style=\"FONT-SIZE: 10pt\"> </span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">Technical Deep Dive – Performance</span></strong><span style=\"FONT-SIZE: 10pt\"><br></span><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">Oracle databases and applications provide mission-critical software foundations for the majority of large enterprises worldwide. VMware technology simplifies IT environments so that Oracle IT administrators can leverage their storage, network, and computing resources to control costs and respond quickly to changing business needs. This session covers questions such as <span class=GramE>What</span> would I gain from virtualizing my Oracle applications? How can I virtualize my Oracle applications without compromising performance, availability and QOS? Will virtualizing Oracle applications really lower my costs-of-ownership? <br><ST1:PERSONNAME w:st=\"on\"><strong>Reza Taheri</strong></ST1:PERSONNAME>, Sr. Staff Engineer – Performance Team, VMware<br><ST1:PERSONNAME w:st=\"on\">Reza Taheri</ST1:PERSONNAME> is a recognized guru in the performance field with 27 years at Bell Labs, HP, and VMware, all focused on high-end performance analysis.<span>&nbsp; </span>He was the lead engineer of the teams that optimized the performance of <span class=SpellE>HP\'s</span> <span class=SpellE><span class=GramE>unix</span></span> H/W and S/W for OLTP applications. He was the lead or a consultant on nearly all HP-UX TPC-C disclosures listed on www.tpc.org, establishing new heights in performance of transaction processing systems with an SMP system with 128 cores. At VMware, he is focusing on optimizing the platform for Tier-1 applications such as databases. <br><br></span><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\">Wednesday 2:00 PM </span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">Partner Solution Showcase</span></strong><span style=\"FONT-SIZE: 10pt\"><br></span><span style=\"FONT-SIZE: 8pt; COLOR: #666666; FONT-FAMILY: Verdana\">. <br></span><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\">Wednesday 2:30 PM</span><span style=\"FONT-SIZE: 10pt\"> </span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">Break - TBD</span></strong><span style=\"FONT-SIZE: 10pt\"><br></span><span style=\"FONT-SIZE: 8pt; COLOR: #666666; FONT-FAMILY: Verdana\">. <br></span><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\">Wednesday 3:00 PM</span><span style=\"FONT-SIZE: 10pt\"> </span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">Break - TBD</span></strong><span style=\"FONT-SIZE: 10pt\"><br></span><span style=\"FONT-SIZE: 8pt; COLOR: #666666; FONT-FAMILY: Verdana\">. <br></span><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\">Wednesday 3:30 PM</span><span style=\"FONT-SIZE: 10pt\"> </span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">Technical Deep Dive – Performance</span></strong><span style=\"FONT-SIZE: 10pt\"><br></span><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">Oracle databases and applications provide mission-critical software foundations for the majority of large enterprises worldwide. VMware technology simplifies IT environments so that Oracle IT administrators can leverage their storage, network, and computing resources to control costs and respond quickly to changing business needs. This session covers questions such as <span class=GramE>What</span> would I gain from virtualizing my Oracle applications? How can I virtualize my Oracle applications without compromising performance, availability and QOS? Will virtualizing Oracle applications really lower my costs-of-ownership? <br><ST1:PERSONNAME w:st=\"on\"><strong>Reza Taheri</strong></ST1:PERSONNAME>, Sr. Staff Engineer – Performance Team, VMware<br><ST1:PERSONNAME w:st=\"on\">Reza Taheri</ST1:PERSONNAME> is a recognized guru in the performance field with 27 years at Bell Labs, HP, and VMware, all focused on high-end performance analysis.<span>&nbsp; </span>He was the lead engineer of the teams that optimized the performance of <span class=SpellE>HP\'s</span> <span class=SpellE><span class=GramE>unix</span></span> H/W and S/W for OLTP applications. He was the lead or a consultant on nearly all HP-UX TPC-C disclosures listed on www.tpc.org, establishing new heights in performance of transaction processing systems with an SMP system with 128 cores. At VMware, he is focusing on optimizing the platform for Tier-1 applications such as databases. <br><br></span><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\">Wednesday 4:00 PM</span><span style=\"FONT-SIZE: 10pt\"> </span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">Virtualization 101</span></strong><span style=\"FONT-SIZE: 10pt\"><br></span><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">This brief talk will give the beginner to virtualization a grounding in the key concepts and technologies that make up the virtualization realm. Concepts covered include virtual machines, hypervisors, guest and host operating systems, <span class=GramE>the</span> movement of virtual machines between hosts, load balancing and failover of virtual machines, along with other important facets of the virtualization field. At the end of this talk, the attendee will have a basic understanding of the technology and the vocabulary that is commonly used in the virtualization world. <br>This brief talk will give the beginner to virtualization <span class=GramE>a grounding</span> in the key concepts and technologies that make up the virtualization realm. Concepts covered include virtual machines, hypervisors, guest and host operating systems, <span class=GramE>the</span> movement of virtual machines between hosts, load balancing and failover of virtual machines, along with other important facets of the virtualization field. At the end of this talk, the attendee will have a basic understanding of the technology and the vocabulary that is commonly used in the virtualization world.<br><strong>Justin Murray</strong>, Sr. Solutions Engineer, VMware<br>Justin Murray is a solution engineer at VMware, developing joint solutions with VMware’s major independent software vendor partners. Justin worked previously for Hewlett-Packard as a solution architect in the management software and software development fields.<br><br></span><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\">Wednesday 4:30 PM</span><span style=\"FONT-SIZE: 10pt\"> </span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">Virtualization 101</span></strong><span style=\"FONT-SIZE: 10pt\"><br></span><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\">This brief talk will give the beginner to virtualization a grounding in the key concepts and technologies that make up the virtualization realm. Concepts covered include virtual machines, hypervisors, guest and host operating systems, <span class=GramE>the</span> movement of virtual machines between hosts, load balancing and failover of virtual machines, along with other important facets of the virtualization field. At the end of this talk, the attendee will have a basic understanding of the technology and the vocabulary that is commonly used in the virtualization world. <br>This brief talk will give the beginner to virtualization <span class=GramE>a grounding</span> in the key concepts and technologies that make up the virtualization realm. Concepts covered include virtual machines, hypervisors, guest and host operating systems, <span class=GramE>the</span> movement of virtual machines between hosts, load balancing and failover of virtual machines, along with other important facets of the virtualization field. At the end of this talk, the attendee will have a basic understanding of the technology and the vocabulary that is commonly used in the virtualization world.<br><strong>Justin Murray</strong>, Sr. Solutions Engineer, VMware<br>Justin Murray is a solution engineer at VMware, developing joint solutions with VMware’s major independent software vendor partners. Justin worked previously for Hewlett-Packard as a solution architect in the management software and software development fields.<br><br></span><A name=Demos></A><strong><span style=\"text-decoration: underline\"><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">VMware Demos at Oracle OpenWorld 2009</span></span></strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\"><span> </span></span><strong><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\"><A href=\"#Top\">Back</A></span></strong><span style=\"FONT-SIZE: 9pt\"> <br></span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">TBD<br><A name=CustomerStation></A><br></span></strong><strong><span style=\"text-decoration: underline\"><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">VMware Customer Station – Enter to Win a <span class=SpellE>Nano</span>!</span></span></strong><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\"><span>&nbsp; </span></span></strong><strong><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\"><A href=\"#Top\">Back</A></span></strong><span style=\"FONT-SIZE: 9pt\"> <br></span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">Visit the Customer Station at the VMware Booth at Oracle OpenWorld 2009 and learn more about how you can enter to win a <span class=SpellE>Nano</span>.<br><br></span></strong><strong><span style=\"text-decoration: underline\"><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">VMware <span class=SpellE>VIOPs</span> Customer Contest – Enter to Win a Mac Mini with VMware Fusion</span></span></strong><A name=VIOPs></A><strong><span style=\"FONT-SIZE: 9pt\"><span>&nbsp; </span></span></strong><strong><span style=\"FONT-SIZE: 10pt; COLOR: #ff9900; FONT-FAMILY: Verdana\"><A href=\"#Top\">Back</A></span></strong><span style=\"FONT-SIZE: 9pt\"> <br></span><strong><span style=\"COLOR: #5b80ab; FONT-FAMILY: Verdana\">VMware will launch a 30-day contest in which qualified submissions will be entered to win a Mac Mini with a copy of VMware Fusion. Runners up will win a copy of VMware Fusion. Stay tuned for more details.</span></strong><span style=\"FONT-SIZE: 9pt; COLOR: #666666; FONT-FAMILY: Verdana\"><O:P></O:P></span></P></O:SMARTTAGTYPE>                                    </div>");dcca_stop = 1;