Get Recognized for Your Market Segment Expertise

VMware Specializations recognize a partner’s level of expertise in selling VMware virtualization solutions into a given market segment. These Specializations reward partners for the unique value they bring to customers in that market. Specializations are earned through a combination of experience in the specific marketplace and successful completion of VMware training. Through Specializations, partners have access to market-specific pricing, education and market information. VMware Specializations enable partners to drive cross-sell and up-sell revenue opportunities in their area of expertise.

Academic Specialization
The VMware Academic Specialization distinguishes and rewards partners based on their expertise in the Academic marketplace. With the VMware Academic Specialization, you gain access to unique Academic SKUs, competitive pricing, and market information. VMware’s Academic Specialization will further enable you to drive revenue opportunities in the Academic marketplace, provide increased alignment with the VMware Academic sales teams, and ultimately provide a higher level of satisfaction to the Academic customers.
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U.S. Federal Specialization
The VMware U.S. Federal Specialization distinguishes and rewards partners based on their expertise in the U.S. Federal marketplace. With the VMware U.S. Federal Specialization, you gain access to sell into the U.S. Federal Government as well as access to unique Federal SKUs, which represent U.S. Federal certifications, warranties and U.S.-based technical support. Additionally, partners may gain access to specific government market information that further enables you to drive revenue in the U.S. Federal marketplace.
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