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Become Part of the Solution with TAP

Designed for commercial software, hardware and storage vendors, the Technology Alliance Partner (TAP) program gives you the VMware resources and expertise you need to deliver enhanced value to shared customers. Leverage the industry’s fastest growing platform and partner with the global leader in virtualization, with more than 150,000 customers worldwide. Read below to learn more about the benefits and requirements of each program level or apply today to become a TAP member.

Software Licenses

 
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Premier
Global
VMware vSphere Enterprise Edition   (8) (8-CPUs)


 (16) (16-CPUs) (32) (32-CPUs)
VMware Infrastructure 3 Enterprise Edition   (4) 2 socket (8-CPUs) (8) 2 socket (16-CPUs) (8) 2 socket (32-CPUs)
VMware vCenter Server   2 2 2
VMware vCenter Heartbeat   1 1 1
VMware Site Recovery Manager   2 6 6
VMware View   1 2 4
VMware ACE   2 5 5
VMware Workstation (Windows & Linux)   1 2 2
Cisco Nexus 1000v   16 32 32
VMware Lifecycle Manager   2 6 6
VMware vCenter Chargeback   2 6 6
VMware vCenter Appspeed   2 6 6
VMware Lab Manager *   2 6 6
*Partners will not automatically receive Lab Manager. Rather they will need to submit a request to the TAP team for approval first and indicate intent for development use only (i.e. integration with API)

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Marketing Benefits

 
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Premier
Global
Access to Partner Central Portal
VMware TAP Partner Product Catalog
Communications and Newsletters
VMworld Sponsorship Opportunities
VMware Technology Exchange Invitation
Connect to VMware User Groups (VMUG)
Partner Enablement
Program Welcome Kit  
VMware Partner Program Logo  
Co-Branded Joint Solutions Brief  
"Seminar in a Box" Tool Kit  
Partner Event Web Listing  
Press Guidelines and Support  
Named Alliance Manager    
Go-to-Market Planning    
Customer Joint-Partner Plan and Execution      

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Hardware Certification

 
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Premier
Global
Hardware Added to the VMware Hardware Compatibility (HCL) Guide)  
VMware Ready Certified logo  

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Technical Support Services

 
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Premier
Global
Knowledge Base and Support Communities
SDK per incident support   3 5 7
Beta Program Participation (by invitation only)  
VMware Gold Support (one year)  
Technical Partnership Support  
Named Technical Alliance Manager    

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Education and Training

 
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Premier
Global
Web-based Training
20% Discount on Catalog Courses  

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Cost & Requirements Comparison Matrix

 
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Premier
Technology Alliance Partner Program Agreement
Support Link/Statement
(For Software Vendors)
Completion of Certification Testing (For Storage or OEM Vendors) None
Joint Customer Support TSANet* TSANet* TSANet
VMware Certified Professional (VCP) on staff None 1 2 per region
VMware Technical Sales Professional (VTSP) on staff None None 2 per region
VMware Sales Professional (VSP) certification on staff None None 1 per region
Marketing Contact None
Technical Contact
Established joint go-to-market track record N/A N/A
Catalog Entry None At least 1 product All Relevant Products
Questionnaire (Infrastructure Software partners only) None None
Joint Marketing Plan Approved by VMware None None
Proven leader in a strategic market segment N/A N/A
Minimum time as a TAP Member N/A N/A At least 1 year
Customer-validated joint value proposition N/A N/A
Initial Program Fee Free $5,000 $10,000
Annual Program Renewal Fee Free $5,000 $10,000

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