Customer Experience Begins and Ends with the App Portfolio
In an On-Demand, Software-As-A-Service (Saas) Economy, Customer Experience Was Everything. Now It’s Critical.
The already significant demand placed on app development teams will be only greater as organizations look to new business services to adapt customer engagement models, create new revenue opportunities and serve a more distributed set of employees.

A recently published Forrester Consulting study reveals that nearly all technology executives agree that improving the application portfolio is key to improving the customer experience. The study, commissioned by VMware, explores the connection between customer experience and the app portfolio in more detail.
For best practices and a comparison between your app modernization journey and those of more than 600 global IT executives, read the latest Forrester Consulting study, Improving Customer Experience and Revenue Starts with the App Portfolio.
Moving to a Digital-First Customer Experience
This in-depth discussion covers ways to think about approach and strategy in implementing differentiated customer experiences. Watch here to learn how to create a strong digital foundation to support new modern cloud-native applications as well as all other applications needed to run your business and provide excellent customer experiences.
Watch the Video (25:38)