Senior Vice President and Chief Marketing Officer

Laura Heisman  joined VMware in February 2022 as chief marketing officer. As CMO, Heisman is responsible for leading all aspects of the Global Marketing organization, which includes Corporate and Brand, Partner, Developer, Segment and Field Marketing.

Heisman is a marketing and communications executive with 25+ years of experience in reaching enterprise, developer, consumer and corporate audiences. Most recently, she was Vice President of Communications and Corporate Marketing and a member of the GitHub leadership team. There she elevated awareness and built developer fans of the largest and most advanced development platform in the world. Prior to joining GitHub, Heisman spent more than a decade at Citrix, serving as Vice President of Communications leading the worldwide communications and brand awareness program. She has also led marketing and communications roles for a variety of global brands and technology startups. 


Heisman holds a bachelor of arts in communications from San Diego State University. She has also served as executive sponsor for Women Employee Resource Groups and mentors women in technology. 

Laura Heisman