Free Your Apps With VMware Workspace ONE

Apps just want to be freefree of hardware constraints. In his VMworld 2016 keynote, Sanjay Poonen, VMware’s executive vice president and general manager of end-user computing, detailed how VMware Workspace ONE is leading the transition from desktop and mobile to a world where any app on any device is made possible, complete with built-in identity and security protections.

A number of factors are driving the current demand for free access to apps, regardless of what device they’ll be used on, including the Bring Your Own Device (BYOD) movement and IT’s desire to reduce the cost and complexity that comes with having to support multiple platforms.

Users have traditionally been limited in what apps they can use to the platform they were written for: Microsoft Windows, Android, Mac OS, and iOS. But Workspace ONE tears down those walls.

“IT wants more control and security; users want more simplicity,” said Poonen during his keynote. “We’re trying to bring these forces together with Workspace ONE.”

Workspace ONE in Action

To make his point, Poonen demonstrated several cases of Workspace ONE’s impact in real-world business scenarios. Describing a day-in-the-life scenario of how VMware’s own 20,000 employees use Workplace ONE, Poonen showed how the system offers single sign-on, giving everyone ready access to over 400 apps. “These are best-of-breed apps like Salesforce, Concur, SAP—they’re all there,” said Poonen. And once signed in, users have access to all the apps without needing to sign in again to the app they want to use.

When Poonen receives email from VMware CEO Pat Gelsinger, Workspace ONE leverages its smart folder functionality to automatically place that email in a folder labeled “Important.” “This is a good example of the things we’re doing to make the inbox experience more productive,” said Poonen.

Another demo showed how someone in manufacturing could use a Samsung Android tablet to launch a Windows app via the Workspace ONE virtual environment.

“It’s launching from the cloud off a server with all the richness of a Windows app on an Android tablet,” said Poonen.

Stephanie Buscemi, executive vice president of product and solutions marketing at Salesforce, later joined Poonen on stage to talk about the partnership that led to the integration of Workspace ONE and Salesforce ONE platforms leading to single sign-on and better identity management. In a demo, Buscemi launched Salesforce ONE from an iPad and analytics from Workspace ONE.

Other demos included VMware’s market-leading VMware AirWatch software for mobile device management and VMware Horizon Air for cloud-hosted desktops and apps that can be accessed from any device. Poonen also noted VMware’s partnership with endpoint security leader Tanium. VMware’s TrustPoint, built on Tanium, offers advanced endpoint protection and threat detection.

Deploy Big Value, Big Savings With Windows 10

Poonen encouraged IT managers and executives who are upgrading their computers to Windows 10 to consider the benefits of virtualizing the desktop so they could be managed by VMware technology.

“One of the things that’s really important as you bring together Windows endpoint management for desktop and mobile is that Windows 10 is going to be a big, big focus for every one of you,” he told the audience.

The potential cost savings of virtualizing are dramatic. “We want to lower the total cost of ownership in Windows 10 from $7,000, what it is typically today, by 15 to 30 percent,” said Poonen.

VMware’s answer to the digital transformation and evolution of the digital workplace is consumer simplicity and enterprise security. When the two come together, in Poonen’s words, “you get magic.”

Watch Poonen’s demonstration of unified endpoint management during his VMworld keynote.