Empower the Workforce and Drive Exceptional Customer Experiences
Why Retailers Choose VMware
Boost Customer Engagement
Build on a secure digital foundation that provides the greatest flexibility, reliability, protection and scalability to personalize and secure customer experiences.
Drive Innovation
Refactor, replatform, rehost, replace and retire applications to drive deeper engagement and customer loyalty.
Increase Associate Productivity
Shorten response times with fast, easy, secure access to the data and apps associates and call center employees need—on smartphones, tablets, and laptops—whenever they need them.
Keep Data and Plans Secure
Eliminate the need for data to circulate over networks or reside on individual devices while better securing retail edge locations.
Use Cases
Deliver a Unified Customer Experience Across Channels and Devices
Enable a connected customer experience across every retail touchpoint—stores, online, mobile and other locations. Rationalize and update applications to support new workflows and serve customers equally and consistently everywhere. Integrate data across channels to support a holistic shopping experience from anywhere.
Increase Customer Loyalty and Engagement
Build modern, customer apps and services that personalize shopping experiences and drive loyalty, engagement and growth. Embrace modern software design and cloud-native application architecture to build and deploy secure, responsive, and reliable applications. Apply DevOps and Agile methodologies to continuously deliver updates fast.
VMware Workspace ONE
Empower a Modern and Secure Distributed Retail Workforce
Improve customer service and productivity among the retail workforce. Provide knowledge workers, store associates, and call center employees with seamless access to company resources from any device or location. Support flexibility, remote offices and BYOD while delivering high-performance, secure and compliant access to data and apps.
Enable Store Associates to Deliver Value-Added Customer Services
Improve the in-store customer and employee experience by providing store associates with seamless access to cross-channel services and data for more convenient, personalized and efficient in-store experiences.
Migros Streamlines Operation Efficiency for Their Retail Employees, Both in and Out of Store
With over 170 thousand end-point devices Migros needed a reliable, safe and fast management platform. With VMware, Migros has improved security, control and manageability for mobile devices and made it faster to distribute the applications that enable online and store orders to empower their workforce and drive exceptional customer experiences.
More Retail Solutions
Modernize Retail Infrastructure and Applications
Drive new business models and services while reducing costs and complexity. Rely on our any app, any cloud, any device architecture for the greatest IT flexibility, reliability, protection, and scalability. Enable faster checkouts, simpler operations and systems that always work.
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Protect Retail Data and Consumer Trust
Protect sensitive personally identifiable information (PII) for your customers and employees, while maintaining PCI compliance in a digital-first world. VMware’s solutions provide intrinsic security, zero-trust access and endpoint protection.
Learn MoreTalk to an Expert
For over twenty years, VMware has partnered with retail brands across the globe to serve customers where and how they want to buy. Connect with us to partner and co-innovate with your business.